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Total 327 Questions | Updated On: Nov 18, 2024

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Question 1

A customer needs to import data from an SFTP site. The customer wants to:

* Segment the contents of the file and then send emails.

* Transfer the file to the SFTP site at various times daily.

* Send to data extensions.

What sequence of automation activities should meet these requirements?

A : Scheduled: Import File > SQL Query(s) > Send Email(s)

B : Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)

C : File Drop: Import File > SQL Query(s) > Send Email(s)

D : File Drop: Import File > Group Refresh > Send Email(s)

Answer: C

Question 2

A customer manages their field technicians in Salesforce CRM connected to Marketing Cloud. Once an appointment with a contact is scheduled for the technician through CRM, the notification message should be sent to the contact informing them about the scheduled visit date. When the notification is sent the 'Confirmation sent' checkbox on the appointment record should be updated in CRM.

All appointments scheduled on a given day will have their status updated in CRM at the end of business hours. The Appointment object does not have a direct relationship with the contact.

What solution would a consultant recommend to address this use case?

A : Configure journey with Data Extension entry source; use Automation Studio activities to refresh the audience and Journey Builder activities to send notification and update CRM record(s)

B : Configure journey with API Event entry source, Process Builder to trigger event; use Journey Builder activities to send notification and update CRM record(s)

C : Configure Salesforce Send with Salesforce data extension, using Automation Studio activities to refresh the audience; send notification and SSJS activity to update CRM record(s)

D : Configure journey with Salesforce Data entry source; use Journey Builder activities to send notification and update CRM record(s)

Answer: B

Question 3

The Northern Trail Outfitters' (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send using the Send Preview functionality.

Which three items does Preview and Test check for in an email message? Choose 3 answers

A : Correct syntax is used on any AMPscript in the email's code.

B : Personalization strings map to attributes or data extension fields.

C : Grammar and spelling in the email text is correct.

D : Each content block specified in a dynamic content rule exists.

E : Words or phrases used may trigger spam filters.

Answer: A,B,D

Question 4

A customer has an eCommerce site and Imports data into three data extensions daily; 'Orders', 'Order_Details' and 'Products'

the data extension contains the following information:

* Orders: OrderId, CustomerId, OrderNumber, OrderDate, OrderTotal, GrandTotal

* Order_Details: ProductId, OrderId, Qty, UnitPrice, ExtendedPrice, Discount

* Products: ProductId, SKU, Name, Description, Cost, Price

What two actions should be taken in Data Designer?

A : Create a one-to-one relationship between Orders and order_Details

B : Create a one-to-one relationship between the contact record and Order_Details

C : Create a one-to-one relationship between Order_Details and Products

D : Create a one-to-many relationship between Orders and Order_Details

Answer: B,C

Question 5

Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.

Which process should the consultant utilize for a reliable send method?

A : Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow

B : Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send

C : Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

D : Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow

Answer: A

Page: 1 / 66

Total 327 Questions | Updated On: Nov 18, 2024

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