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What are available Data Formats in Marketing Cloud Account Engagement Form Fields
Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to
Marketing Cloud Account Engagement. The system has a list of mailable prospects and a list of unmailable
prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make
sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of
unsubscribed/opted out prospects when they migrate this data over to Marketing Cloud Account Engagement.
How should the data be imported?
"LenoxSoft is releasing a critical system change that requires their customers to take action in order to avoid
service interruption.
How could they communicate this to all Marketing Cloud Account Engagement prospects?
Recommend a model to route qualified and unqualified leads across the business. Place in order from most
qualified to least qualified lead. A.Low Grade | Low Score B.High Grade | Low Score C.High Grade | High
Score D. Low Grade | High Score
LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website,
what would be the best recommendation to implement?
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