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Total 80 Questions | Updated On: Nov 18, 2024

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Question 1

For an incoming event, what value can SAP Customer Data Platform store for an active processing purpose status field?

A : Yes

B : 1

C : Granted

D : Allowed

Answer: C

Question 2

What are some valid concerns that can be solved by a customer data platform (CDP) solution? Note: There are 2 correct answers to this question

A : Inability to perform single sign-on

B : Inability to manage data volume

C : Missing enterprise consent and preference management system

D : Too many data silos

Answer: B,D

Question 3

You are using predictive indicators to configure predictive models and view results.What types of models can you design? Note: There are 3 correct answers to this question

A : Predict actions for groups.

B : Predict events for groups.

C : Predict churn probabilities for groups.

D : Predict churn probabilities for profiles.

E : Predict customer lifetime value for profiles.\W EXACTPREP”#1 Certification Exam Roadmap

Answer: A,C,D

Question 4

What are two key capabilities that differentiate customer data platform (CDP) from other delivery platforms (e.g. CRM, Data Warehouse)? Note: There are 2 correct answers to this question

A : Real-time data processing

B : Unified customer data

C : Customer identification

D : Accessibility and discoverability

Answer: A,B

Question 5

What are the possible application identifier conflict policy options when ingesting customer data using the Unified Customer Profile? Note: There are 2 correct answers to this question.

A : Create new Customer Profile

B : Raising an error and aborting the entire ingestion operation

C : Discard data event

D : Duplicate Customer Profile

Answer: C,D

Page: 1 / 16

Total 80 Questions | Updated On: Nov 18, 2024

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