Total 70 Questions |
Updated On: Nov 18, 2024
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Question 1
The optimization team has deactivated a test and wants to analyze the results. After navigating to the reporting
interface, they notice that they cannot see any data m the report. The team can confirm that the experiences
were successfully delivered to users.
What is a likely cause of this problem?
Answer: A
Question 2
A restaurant chain that Has been running a Recommendation activity to promote sides and add-ons decides to
run the same activity on its native mobile app only.
Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?
Answer: B
Question 3
An A/B test has been running on a page with very high traffic for longer than the estimated duration as
previously determined using the Sample Size Calculator. The confidence level is at 96%. However, the lift for
the Experience B is very small, at just 0.6%.
What can be concluded for the test?
Answer: B
Question 4
Three weeks after activation of an A/B activity with four experiences (A. 8, C. D} using Auto-allocate, it was observed that Experience C is receiving 1 % of traffic. To speed up the process of determining a winner of the test, what is a best practice for an Adobe Target Business Practitioner to follow?
Answer: B
Question 5
An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.
Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most
effective copy is displayed to the right audience?
Answer: C
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Total 70 Questions |
Updated On: Nov 18, 2024
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